What in god's name is this??

The contents of my wastepaper basket? The aftermath of a sweetie-gobbling competition? A toilet seat cover?
No. This is the result of one of my brilliant ideas for a conceptual artwork. The initial idea was this: a HUGE heart, at least one metre wide and one and a half metres tall, hanging on the wall behind our bed. It would be covered with smallish white squares of paper, semi-folded, like little buds waiting to open, upon which little notes and quotes would be printed in black. Each square would be attached by hand with red embroidery yarn to the base of the heart. What a fantastic idea! I congratulated myself, and prepared to enter it for the next Venice Biennale, say ...
Luckily I decided to make a smaller one first, just to get an idea of what was involved. I cut the base out of a laminated paper carrier bag, and then proceeded to cut up part of the old i-D fashion magazine which has already yielded much paper goodness. I folded each square. Then I attached each square by hand with the red yarn. It took me half a day. And it looks weird. Lying flat or hanging against the wall (in my study). Maybe it is because I didn't do it in black and white? Or because it is smaller? Would that really have made a difference?
Have you ever had that? A brilliant concept in your head turning into a major disappointment upon execution? Oh dear friends, let me hear your confessions. Let our failures bind us together for a while ...